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    MKT 607 Week 1 Discussion 2 | Assignment Help | Grand Canyon University

    MKT 607 Week 1 Discussion 2 | Assignment Help | Grand Canyon University 


    Topic 1 Discussion 2


     

    In the world of marketing, two specific environments exist: business-to-business (B2B) and business-to-consumer (B2C). What are the two primary differences in these environments? Give an example of a company engaged in each environment and describe the primary product being marketed in each. What is the environment of the marketing simulation in which you are participating?

     

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