Other

1. Public Relations in the 21st Century (200 word minimum, 1 source) Select an organization from the United States and assess the methods with which this organization uses communication instruments such as traditional or social media for its public relations campaign. To what extent has this company incorporated newer media into its public relations strategy? Use the course materials and other research data to support your position.

6 Other / Other University of Phoenix / Other 07 Jun 2013

6. Public Relations & Non-Profit Organizations (200 word minimum, 1 source) Select a non-profit organization (American Red Cross, Salvation Army, etc.) and assess the role of public relations in that non-profit organization. Compare and contrast at least two characteristics between a for-profit organization and a non-profit organization.

6 Other / Other University of Phoenix / Other 07 Jun 2013

5. Business, Sports, Tourism, and Entertainment (200 word minimum, 1 source) Synthesize the course materials and evaluate how the public relations professional educates the media using a specific example either from a corporation, a sports celebrity, tourism (for a state, for example), or for an entertainer.

6 Other / Other University of Phoenix / Other 07 Jun 2013

4. Marketing Control (250 word minimum, 2 sources) Why would an organization implement marketing controls in order to determine whether or not the marketing plan is performing up to expected results?

6 Other / Other Other / Other 07 Jun 2013

3. Marketing Performance (250 word minimum, 2 sources) Summarize the tools an organization might use for analyzing its financial performance. Illustrate your understanding of the five tools (break-even analysis; sales forecast; expense forecast; linking expenses to strategy and tactics; and the contribution margin) by applying each tool to your marketing plan.

6 Other / Other Other / Other 07 Jun 2013

2. Integrated Marketing Communication: Tools (250 word minimum, 2 sources) Identify the five tools of the Integrated Marketing Communication (IMC) strategy. Provide an illustration of how each of the five tools might be used within an IMC program.

6 Other / Other Other / Other 07 Jun 2013

1. Integrated Marketing Communication: Planning (250 word minimum, 2 sources) What are the major areas of influence when planning for an Integrated Marketing Communication (IMC) program? List the four major areas (audience analysis; objectives and budget; issues; and research) and explain how an organization designs a program around these four influences.

6 Other / Other Other / Other 07 Jun 2013

1700+ WORD COUNT, 2+ REFERENCES The President of EEC recently called a meeting to announce that one of the firm’s largest suppliers of component parts has approached EEC about a possible purchase of the supplier. The President has requested that you and your staff analyze the feasibility of acquiring this supplier. Discuss the following: • What information will you and your staff need to analyze this investment opportunity? • How will

30 Other / Other Other / Other 07 Jun 2013

1800+ WORD COUNT, AND 2+ REFERENCES!! As EEC's corporate business financial analyst, you will be required to provide the EEC board of directors and executive management team with essential financial information on the management of the EEC enterprise. In a memo to the board of directors, discuss the information found in each of the following financial statements and how that information is used for the planning, controlling, and decision making

30 Other / Other Other / Other 07 Jun 2013

You have recently hired a new assistant, Susan Thompson, who previously worked in a financial accounting office preparing journal entries, which provide you with a recording of the day-to-day activities of the company and financial statements (income statement, statement of owners' equity balance sheet, and cash flow statement). Although your new assistant has experience with and fully understands financial accounting, she has no experience wit

30 Other / Other Other / Other 07 Jun 2013