View a television newscast and an online newscast of your choice. Write a 1,750- to 2,000-word paper that addresses the following: • Does either newscast use a marketing perspective to attract audiences? If so, how? If not, why not? • Are the sources used in the news stories appropriate or credible? Why or why not? • Do any of the news stories in the broadcast appear to be biased? If so, how did you recognize the bias? If not, how did the story appear to avoid bias? • Do any of the news stories include presentations of racial or gender stereotypes? If so, in what way?
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