MKT 607 Week 5 Discussion 2 | Assignment Help | Grand Canyon University
- Grand Canyon University / MKT 607
- 10 Aug 2019
- Price: $8
- Other / Other
MKT 607 Week 5 Discussion 2 | Assignment Help | Grand Canyon University
Week 5 Discussion 2
Relevance has always been the
challenge of the advertising industry. Summarize Kristi Roger's assessment of
the advertising industry in her Ted Talk. Considering her hypothesis and
results, what are some implications for marketing managers as they seek to improve
the ROI of marketing expenditures on all forms of marketing communications? How
could these ideas affect your decisions within the Conscious Capitalism
simulation or your future endeavors?