SPC 1608 Week 14 Quiz

SPC 1608 Week 14 Quiz | Assignment Help | Hillsborough Community College

Chapter 14 Test

Question 1

Janet saw on the news where a family of seven children perished in a house fire—it was also revealed that the house did not contain smoke detectors. As a result she developed a persuasive speech stating that this tragedy can be avoided in everyone’s home with the simple installation of a smoke detector. Janet was using which kind of proposition for her central idea?

o   proposition of value

o   proposition of action

o   proposition of policy

o   proposition of fact

Question 2

A way we structure reality to accept something as true or false is a

o   belief.

o   reason.

o   value.

o   attitude.

Question 3

Brendan argues, in his persuasive speech, “What starving people need first is food and clean water; not counseling about the sad state of their governments; not advice about ways to attract new industry; and not pity over the loss of their self-esteem.” What principle of persuasive speaking is Brendan effectively utilizing?

o   the principle that basic needs must be satisfied before higher-level ones

o   the principle of cognitive dissonance and negative motivation

o   the principle of presenting more advantages than disadvantages

o   the principle of creating gradual, rather than sudden, change in listeners

Question 4

In her persuasive speech, Tiphani says the following: “So, by using these simple steps, you will save time, money, and energy.” What form of persuasive appeal is this?

o   an appeal to positive motivation

o   a negative or guilt-based appeal

o   an appeal to self-esteem needs

o   using cognitive dissonance

Question 5

Matt is listening to a persuasive speech on assisted suicide. He begins to feel uncomfortable but then decides the speaker didn’t know what she was talking about. Matt is using which dissonance coping strategy?

o   He is seeking new information.

o   He is using positive motivation to adjust to what he is hearing.

o   He is reinterpreting the message and restoring balance to what he is hearing.

o   He is discrediting the source.

Question 6

The most basic needs for all humans are ______ needs. Unless these needs are met, it will be difficult to motivate a listener to satisfy other needs.

o   physiological

o   safety

o   psychological

o   social

Question 7

The statement “Osama bin Laden was responsible for the September 11 tragedy,” is a proposition of

o   fact.

o   attitude.

o   value.

o   policy.

Question 8

Knowing what your listeners value and appealing to those values is known in persuasion as

o   self-esteem appeal.

o   negative motivation.

o   self-actualization appeal.

o   positive motivation.

Question 9

In her persuasive speech, Martha spoke about the possibility of dirty nuclear weapons being used against the United States by Iraq, Iran, and North Korea. She challenged her audience to monitor Senate hearings on the problem and to get involved by writing or emailing their legislators. What form of motivation did Martha successfully employ in her speech?

o   positive motivation, based on a patriotism appeal

o   negative motivation, based on a fear appeal

o   an appeal to basic self-esteem and self-actualization needs

o   cognitive dissonance

Question 10

The personal need to achieve our highest potential is known as the need for

o   self-actualization.

o   psychological reassurance.

o   self-esteem.

o   self-esteem.

Question 11

Although Betsy lives in a state where carrying concealed weapons is legal, she wants to persuade her listeners that stricter handgun legislation should be passed. In order to do so, she recounts emotional stories about victims of handgun violence. She also emphasizes that anyone can become a victim of handgun violence, including children. According to Maslow, which need is she addressing?

o   self-esteem

o   social

o   safety

o   physiological

Question 12

_____ is the term Aristotle used to refer to appeals to human emotion.

o   Ethos

o   Mythos

o   Pathos

o   Logos

Question 13

Social ______ theory categorizes listener responses to a persuasive message according to latitude of acceptance, latitude of rejection, or latitude of noncommitment.

o   exchange

o   interaction

o   judgment

o   justice

Question 14

When are fear appeals most successful?

o   when your listeners perceive the threat as hypothetical rather than real

o   when the threat is directed at the audience-members themselves rather than their family members

o   when your listeners feel powerless to change or remedy the impending threat

o   when you can convince your listeners that they have the power to make a change that will reduce the threat

Question 15

The process of changing or reinforcing a listener’s attitudes, beliefs, values, or behavior is

o   argument.

o   persuasion.

o   motivation.

o   logic.

Question 16

_____ is the term Aristotle used to refer to logic—the formal system of using rules to reach a conclusion.

1.      Pathos

2.      Ethos

3.      Mythos

4.      Logos

Question 17

Our likes and dislikes are represented by our

  values.

  beliefs.

  reasoning.

attitudes.

Question 18

The underlying internal force that drives us to achieve our goals is

o   guilt.

o   anxiety.

o   motivation.

o   persistence.

Question 19

When a proposition in a persuasive speech focuses on changing a procedure, a law, or a behavior, it is a proposition of

o   fact.

o   value.

o   policy.

o   action.

Question 20

A(n) ______ is a statement that summarizes the ideas with which a speaker wants an audience to agree.

o   attitude

o   proposition

o   hypothesis

o   application