MGTU 410 Week 2 Discussion 1 | Assignment Help | Brandman University

MGTU 410 Week 2 Discussion 1 | Assignment Help | Brandman University 

Week Two Discussion: Preliminary SWOT

 

Start thinking about your new innovation and prepare a preliminary SWOT analysis. It is best to have your SWOT in two forms. The first is a visual display using the Smart Art in Word (Insert > Smart Art). See the SWOT Analysis handout in Week 2 Documents and Resources for more information and an example. In addition, check out this link for more information on SWOT: http://www.mindtools.com/pages/article/newTMC_05.htm.

Note: Your SWOT analysis will be included in your Business Plan – Part 1 assignment (Week four); however, it is important to do a preliminary SWOT analysis now before you develop the mission and vision of your company.

Prepare words that explain each section of the SWOT and link those to the data you are gathering this week in your Literature Review.

Remember, the SWOT is an analysis of the internal and the external factors that will affect your new business. Post your initial response by Wednesday midnight. Additionally, you will engage in discussion Wednesday through Sunday by responding to at least three of your classmates’ postings, offering thoughtful and supportive comments.

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